Day 72. Sell step-by-step tech guides

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Day 72 - of 365

How to Sell Knowledge You Already Have (Without Being an Expert)
Progress: 72 of 365
A Russell Brunson Invitation
Secrets of Success Challenge
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You don’t need to be a recognized expert to sell your knowledge online. Many people are willing to pay for guidance, tips, or insights that save them time, effort, or mistakes. Your experience and perspective are valuable.

1. Identify Your Knowledge Niche

Think about what you know that others struggle with. Even everyday skills, hobbies, or professional experience can become a sellable resource.

2. Package Your Knowledge

Create digital products like ebooks, guides, mini-courses, or templates. Break down your knowledge into simple, actionable steps that anyone can follow.

3. Leverage Your Platform

Use social media, email lists, or community platforms to reach your audience. Even small followings can generate income when your message is clear and helpful.

4. Offer Affordable Entry Points

Provide low-cost options or free samples to build trust and prove the value of your knowledge. This encourages purchases of more comprehensive products.

Interactive Exercise: Sell What You Know
1️⃣ Brainstorm Knowledge Topics

Write down 5 topics you know something about that could help others solve a problem or improve a skill.

2️⃣ Choose a Format

Decide whether your knowledge is best shared as a guide, video, template, or mini-course.

3️⃣ Create a Sample

Develop a small portion of your knowledge product to test quality and audience interest.

4️⃣ Plan Your Launch

Outline a simple promotion plan using social media or email to attract your first customers.

Note: There’s a form at the bottom of this page. Once you fill it in, you’ll instantly receive an email from me — plus a special resource you can easily share with your friends, family, and colleagues.

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Day 72 - of 365

How to Sell Knowledge You Already Have (Without Being an Expert)
Progress: 72 of 365

You don’t need to be a recognized expert to sell your knowledge online. Many people are willing to pay for guidance, tips, or insights that save them time, effort, or mistakes. Your experience and perspective are valuable.

1. Identify Your Knowledge Niche

Think about what you know that others struggle with. Even everyday skills, hobbies, or professional experience can become a sellable resource.

2. Package Your Knowledge

Create digital products like ebooks, guides, mini-courses, or templates. Break down your knowledge into simple, actionable steps that anyone can follow.

3. Leverage Your Platform

Use social media, email lists, or community platforms to reach your audience. Even small followings can generate income when your message is clear and helpful.

4. Offer Affordable Entry Points

Provide low-cost options or free samples to build trust and prove the value of your knowledge. This encourages purchases of more comprehensive products.

Interactive Exercise: Sell What You Know
1️⃣ Brainstorm Knowledge Topics

Write down 5 topics you know something about that could help others solve a problem or improve a skill.

2️⃣ Choose a Format

Decide whether your knowledge is best shared as a guide, video, template, or mini-course.

3️⃣ Create a Sample

Develop a small portion of your knowledge product to test quality and audience interest.

4️⃣ Plan Your Launch

Outline a simple promotion plan using social media or email to attract your first customers.

Note: There’s a form at the bottom of this page. Once you fill it in, you’ll instantly receive an email from me — plus a special resource you can easily share with your friends, family, and colleagues.

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You don’t need a degree, fancy credentials, or years of experience to make money from what you already know. In fact, ordinary people all over the world are earning a steady income just by packaging and selling their everyday knowledge — and you can too. This post shows you exactly how to turn what’s already in your head into a profitable income stream.

How to Sell Knowledge You Already Have (Without Being an Expert)

By Trevor Jones — Living Off The Net Academy

Think about it — you already know things that other people would love to learn. Maybe it’s how to bake the perfect loaf of bread, how to use a spreadsheet, how to travel cheaply, or even how to stay motivated when life gets hard. These skills might feel ordinary to you, but to someone else, they could be life-changing. That’s the beauty of selling knowledge — you’re helping others while creating a new source of income for yourself.

Step 1: Recognize What You Know

You don’t have to be an “expert.” You just need to be a few steps ahead of someone else. Write down the things people often ask you for help with — maybe friends come to you for advice on fitness, budgeting, or simple tech fixes. Those are clues that you already possess teachable value.

Step 2: Turn It Into a Simple Format

Decide how you want to share your knowledge. The easiest formats are:

  • A short eBook or guide you sell online
  • A mini-course made up of short videos
  • A live or recorded workshop on Zoom
  • A private membership or email series

Start simple. You can even use free tools like Google Docs or Canva to create your first info product. The goal is to get your idea out there, not to wait until everything is perfect.

Step 3: Share What You’ve Learned — As You Learn

People love authenticity. If you’re learning something new, share your journey openly. For example, if you’re learning how to build a blog, document each step — what worked, what didn’t, and what you discovered. This “learn and teach” approach builds trust fast and helps others connect with your story.

Step 4: Use Free Platforms to Sell

You don’t need a big website or expensive software to start. Use platforms like LeadsLeap to promote your knowledge-based products. You can build a simple landing page, collect emails, and even automate delivery. Social media and YouTube are also powerful free tools to drive traffic to your offers.

Step 5: Keep Improving as You Go

Your first version doesn’t need to be perfect — just useful. As people start buying and giving feedback, you can refine and improve your product. Every time you update it, your value grows, and so does your income. Remember: progress beats perfection every time.

Once you realize how much you already know — and how many people want that knowledge — you’ll see endless opportunities around you. The internet rewards those who take action, share value, and help others. You don’t have to wait until you’re an expert — start now, and let your experience grow with your audience.


Inspiration from:
Living Off The Net Academy
LeadsLeap Advertising & Tools

Note: There’s a form at the bottom of this page. Once you fill it in, you’ll instantly receive an email from me — plus a special resource you can easily share with your friends, family, and colleagues.

When you sign up, you’ll get an exciting new blog post delivered straight to your inbox every day for a full year. Each post is designed to teach you valuable tips, strategies, and ideas you can apply immediately. This is a limited-time opportunity as I’m only opening this daily series to a small group of readers — once it’s full, registration closes!

Don’t worry — I never send emails without giving you full control. Every email includes an unsubscribe link, so you can opt out anytime, hassle-free.

Day 72 - of 365

How to Sell Knowledge You Already Have (Without Being an Expert)
Progress: 72 of 365

Did you know that you don’t need a degree, a certification, or decades of experience to sell your knowledge? If you’ve solved a problem, learned a skill, or figured out how to do something efficiently, there’s someone out there willing to pay to learn from you.

The truth is, people don’t buy information — they buy clarity and shortcuts. They want someone to show them what works and save them time. That means your experience has real value — even if you learned it through trial and error.

Here’s how to start: define the one skill or insight you’re already confident about, then turn it into a mini-guide, short course, or personalized service. The simplest version of this could be a one-page PDF that helps others achieve the same result you did.

As you share your knowledge, you build trust — and trust is the foundation of income online. Start small, be consistent, and your knowledge business will grow naturally.

💡 Interactive Reflection Exercise

Click each dropdown below to complete your daily mindset and action exercises.

1️⃣ Reflect

What’s one piece of knowledge or skill you’ve learned that others often ask you about? Write it down — this could be your first product.

2️⃣ Plan

Outline a simple 3-step process someone could follow to learn what you know. Keep it clear and beginner-friendly.

3️⃣ Create

Turn your knowledge into a mini product — a short video, guide, or checklist. Don’t aim for perfect; aim for finished.

4️⃣ Share

Post about your new resource on social media, your blog, or an email list. The first share is the hardest — do it anyway!

Note: There’s a form at the bottom of this page. Once you fill it in, you’ll instantly receive an email from me — plus a special resource you can easily share with your friends, family, and colleagues.

What if the key to financial freedom wasn’t learning something new — but realizing the value of what you already know? This story of Johnathon proves that you can turn simple skills and experiences into steady income, no matter where you are in the world.

How to Sell Knowledge You Already Have (Without Being an Expert) Continued

By Trevor Jones — Living Off The Net Academy

Johnathon was never the “expert” type. He didn’t have degrees or certificates. He wasn’t famous online. What he did have was life experience — plenty of it. He’d fixed old computers, managed local shops, and helped friends organize small events. But like most people, he never saw those things as valuable knowledge worth selling.

That changed one afternoon in a café overlooking the sea. While sipping his coffee and scrolling through his laptop, he overheard two tourists complaining about their laptops running slow. Johnathon leaned over politely and offered a quick tip about removing startup programs. In five minutes, their computers worked faster — and they insisted on buying him lunch to say thanks.

That moment lit a spark in him. He realized something powerful: you don’t need to be an expert to help people — you just need to know a bit more than they do.

Turning Everyday Know-How into Income

Over the next few weeks, Johnathon started noticing opportunities everywhere:

  • At the local library, he showed a retiree how to create her first Facebook page for her art business — she later paid him to teach a small class.
  • In a hostel in Thailand, he gave a 20-minute session on organizing travel photos and started charging small group workshops.
  • While waiting at the airport, he helped a businessman fix his online payment form — and got hired to consult remotely.
  • On the beach, he recorded short tutorial videos about simple tech fixes and uploaded them to YouTube. A few months later, those videos began earning ad revenue.

Johnathon didn’t need a fancy website or massive audience. He used simple tools — Google Docs to write, Canva for visuals, and LeadsLeap to share and promote his ideas. Every day, he turned another piece of his knowledge into content someone could learn from.

How You Can Do the Same

Start by asking yourself these questions:

  • What problems have I already solved for myself or others?
  • What do people ask me for help with most often?
  • What would I love to teach if someone was willing to listen?

Then, share your answers publicly. Create a small eBook, a simple online course, or a few YouTube tutorials. You’ll be amazed at how quickly you can attract people who want to learn from you. The more you teach, the more you learn — and the more valuable you become.

Johnathon now lives entirely off the internet. Whether he’s in Bali, Spain, or his home in Cornwall, he sells what he already knows — through small courses, email newsletters, and personalized consultations. He never calls himself an expert. He just shares his experience, and people love him for it.

The Takeaway

Knowledge is like sunlight — it’s free, but only valuable when shared. Don’t wait until you “know enough.” Start where you are, with what you already have. Someone, somewhere, is waiting for the wisdom that comes naturally to you.

Remember: It’s not about perfection — it’s about connection. And every time you help someone move forward, you build a bridge toward your own financial freedom.


Inspiration from:
Living Off The Net Academy
LeadsLeap Advertising & Tools

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By Trevor Jones — Living Off The Net Academy

📩 My Recommended Advice Stay Connected and Keep Learning

Note: There’s a form at the bottom of this page. Once you fill it in, you’ll instantly receive an email from me — plus a special resource you can easily share with your friends, family, and colleagues.

When you sign up, you’ll get an exciting new blog post delivered straight to your inbox every day for a full year. Each post is designed to teach you valuable tips, strategies, and ideas you can apply immediately. This is a limited-time opportunity — once it’s full, registration closes!

Don’t worry — I never send emails without giving you full control. Every email includes an unsubscribe link, so you can opt out anytime, hassle-free.

After discovering that people were willing to pay for the knowledge he already had, Johnathon took the next bold step — he decided to build his first online course. What began as friendly chats in cafés soon became a structured, income-generating program that he could sell anywhere in the world.

How Johnathon Turned His Café Conversations into His First Online Course

By Trevor Jones — Living Off The Net Academy

Johnathon had always been good at explaining things simply. Whether it was helping someone fix their laptop or teaching how to organize files in Google Drive, he made people feel at ease. One afternoon, after showing a small business owner how to use free tools for invoices, she said something that stuck:

“You should teach this stuff online. I’d have paid just to watch you explain it.”

That night, Johnathon couldn’t sleep. The idea of turning his casual advice into a real course seemed both exciting and terrifying. But by sunrise, he had a plan — simple, clear, and doable.

Step 1: He Gathered His Ideas

He opened a blank Google Doc and wrote the title: “How to Simplify Your Tech Life.” Then, he jotted down the questions people asked him most:

  • How do I organize my files?
  • What’s the best way to speed up my laptop?
  • How do I safely store passwords?
  • What’s the easiest way to share files online?

Those questions became the outline for his first course — each one a separate lesson. Nothing fancy, just real solutions that worked.

Step 2: He Recorded Simple Lessons

Johnathon didn’t have studio equipment. Instead, he used his phone camera and a free screen-recording tool called Loom. Sitting at his kitchen table, he spoke naturally — as if chatting with a friend at the café.

Each video was under 10 minutes. He didn’t edit out mistakes. He wanted his lessons to feel real, relatable, and honest. And that authenticity made people connect deeply with his teaching style.

Step 3: He Built His Course Space

To host his lessons, Johnathon used LeadsLeap to create a free landing page with his email sign-up form. When people subscribed, they automatically received a link to his private Google Drive folder where his videos and notes were stored.

It wasn’t perfect — but it worked. Within a week, he had 27 subscribers. Within a month, over 150 people had joined. Several even asked how they could donate or pay for extra help.

Step 4: He Added Structure and Offers

Encouraged by the response, Johnathon joined Skool to host a more professional version of his course. There, he created a small community where learners could share progress, ask questions, and help each other. He added a small $10 monthly membership to access his “Tech Made Simple” lessons — and that’s when things really took off.

Step 5: He Shared His Story

Johnathon began posting on Facebook, LinkedIn, and in online groups, not promoting his course, but sharing the story behind it. People related to his journey from everyday helper to digital teacher. His authenticity became his biggest selling point.

The Lesson for You

You don’t need to wait for the “right” moment or the “perfect” course platform. Start where you are — with free tools, a simple idea, and the knowledge you already carry inside. If Johnathon could build a course from café conversations, you can too.

Every person you’ve ever helped, every question you’ve ever answered, is proof that you already have something to teach. Package it, share it, and let the world reward you for it.

Your experience is your product. And someone out there is waiting to buy it.


Inspiration from:
Living Off The Net Academy
LeadsLeap Advertising & Tools

Note: There’s a form at the bottom of this page. Once you fill it in, you’ll instantly receive an email from me — plus a special resource you can easily share with your friends, family, and colleagues.

When you sign up, you’ll get an exciting new blog post delivered straight to your inbox every day for a full year. Each post is designed to teach you valuable tips, strategies, and ideas you can apply immediately. This is a limited-time opportunity as I’m only opening this daily series to a small group of readers — once it’s full, registration closes!

Don’t worry — I never send emails without giving you full control. Every email includes an unsubscribe link, so you can opt out anytime, hassle-free.

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