BLOG POST 177
Your First Digital Product
Every digital product starts with an idea. The key is turning that idea into something simple, useful, and sellable without overcomplicating the process.
“A small, clear idea executed well is worth more than a complex idea left unfinished.”
1. Identify a Specific Problem
Look for a problem your audience faces and think about a straightforward solution you can offer. Focus on clarity and value.
2. Keep It Simple
Start with a minimum viable product (MVP). Your first product doesn’t need every feature — just enough to solve the core problem.
3. Choose the Right Format
Decide whether your product is an eBook, a PDF guide, a mini-course, a template, or another simple format that fits your content.
4. Test Your Idea
Share your concept with a small group of people for feedback. Refine based on their responses before launching widely.
5. Launch and Learn
Release your product and observe how your audience reacts. Use the insights to improve or expand your offerings for future products.
Interactive Exercise: Plan Your First Digital Product
1️⃣ Define the Problem
Write down one clear problem your audience faces that your product will solve.
2️⃣ Choose Product Format
Decide which type of digital product will best deliver your solution (eBook, guide, mini-course, etc.).
3️⃣ Plan Core Content
List the 3–5 key sections or lessons that will make up your product.
4️⃣ Outline Your Launch
Decide on one platform to launch your product and the first small steps to get it in front of your audience.
Note: There’s a form at the bottom of this page. Once you fill it in, you’ll instantly receive an email from me — plus a special resource you can easily share with your friends, family, and colleagues.
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"Don’t let yesterday take up too much of today."
— Will Rogers
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